Inshore Lures

Regardless of which design you choose, when you choose Aqua Dream you know you’re getting the “best damn spoon on the flats.” Read more

Suspending X-Rap® Saltwater lures are designed to be cast or trolled and display the X-Rap Attitude these baits are known for. Read more

Suspending X-Rap® Saltwater lures are designed to be cast or trolled and display the X-Rap Attitude these baits are known for. Read more

Suspending X-Rap® Saltwater lures are designed to be cast or trolled and display the X-Rap Attitude these baits are known for. Read more

The TroutTrick is absolutely deadly not just on spotted seatrout, but also redfish, flounder, stripers, bass, and more! Read more

Our top-selling bait worldwide, MinnowZ replicate the look, action and strike-evoking attraction of a live minnow better than any soft bait on the market. Read more

River2Sea’s Whopper Plopper, designed by the legendary angler Larry Dahlberg, is his secret weapon for musky fishing. Read more

The soft, pliable tail rotates on the harness and creates muskie alluring rumbles at variety retrieve speeds and depths. Read more

The durability and versatility of the D.O.A. shrimp is still "the gold standard" in artificial lures. From freshwater Bass to saltwater Redfish tournaments Read more

The Madscad 95 is a sinking stickbait that can be worked slow or fast with long or short twitches of the rod tip. A stop start retrieve creates an erratic swimming  action that fish simply cannot resist. Read more

The MirrOdine® C-Eye Pro series features natural clear 3-D eyes, contemporary fish-catching finishes and premium black nickel hooks. Read more

MirrOdine ® feature bright, reflective, luminescent inserts, "fish calling" rattles and natural 3-D eyes to enhance their realism, plus extra strong hooks. Read more

MirrOdine ® feature bright, reflective, luminescent inserts, "fish calling" rattles and natural 3-D eyes to enhance their realism, plus extra strong hooks. Read more

The popular MirrOdine® and MirrOdine ® XL are now available in Mullet, Pilchard, Pinfish and Shad profiles. Trout, Redfish, Snook, Bass, Tarpon and more... Read more

The aggressive side-to-side X-Rap® Twitchin’ Minnow is designed to perform a tight walk-the-dog swimming action. Read more

The subtle, relaxed side-to-side action of the X-Rap® Twitchin’ Mullet is designed to perform a wide twitching walk the-dog swimming action. Read more

Yo-Zuri's Crystal 3D Minnow’s patented and proprietary Internal 3D Prism Finish reflects all subsurface light, even in the murkiest water. 3 sizes, 14 colors Read more

This lure produces a brilliant shine that reflects like facets of a diamond, flashing in all directions, attracting fish from far distances. Read more